Exaggerating Joaquin's diversity has been Anagrama's main priority, through contrasting typographic hierarchies and interesting metallic details. The majority of the work is monochromatic but with a colourful foil twist throughout the collateral, which really brings this timeless, holographic brand to life and exemplifies the contemporary work Joaquin produces.
Overall, a great eye-catching brand identity which is definitely up there with one of Anagrama's best. The metallic gradient extras are our favourite. However we would've loved to have seen that experimented further on Joaquin website too.